TikTok Introduces Marketing Partner Program for Advertisers

In a blog-post, TikTok stated that the program will enable and encourage brands to run ad campaigns on its app, that currently has about 20 certified partners which include digital marketing platform MakeMeReach and data analytics company Kantar. The company’s advertising business is still trivial, but the company has become a famous place for brands that intend to reach the app’s young audience. The Head of Ecosystem Partnerships, TikTok, Melissa Yang said, Each TikTok partner in the program have proven expertise in a range of areas across TikTok’s marketing platform and can assist marketers at every step of their campaign creation, execution, and measurement. Check out? Walmart to Team-up with Microsoft for Purchasing TikTok’s US Operations